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WallaGeneral

Shay Almaleh Stars in Jewelry Campaign With Daughter Emmanuel

Translated & summarized from Walla by baba

CenterNeutral tone

Hebrew · 1 newsroom

Model Shay Almaleh and her daughter Emmanuel are featured in a new holiday campaign for The Jewelry Exchange. Almaleh expressed joy in working with her daughter for the first time and discussed her personal views on jewelry and past relationships.

The story in 5 lines · by baba

  • Shay Almaleh and daughter Emmanuel star in a new jewelry campaign.
  • This is Emmanuel's first professional modeling appearance.
  • Almaleh chose the campaign for its luxurious and family-friendly appeal.
  • She expressed full support for her daughter's future career choices.
  • Almaleh also discussed her most prized jewelry and past marriages.

Israeli model Shay Almaleh has teamed up with her daughter, Emmanuel, for the holiday campaign of The Jewelry Exchange. This marks Emmanuel's first professional modeling appearance, joining her mother in front of the cameras for the first time.

Almaleh expressed her excitement about the collaboration, stating that the campaign was carefully chosen to be something "good, something luxurious." She emphasized the natural connection she felt working with her daughter, highlighting that her children are currently the most important aspect of her life. Almaleh is open to Emmanuel pursuing a modeling career if she chooses, promising her full support.

The campaign, timed for the upcoming Jewish High Holidays, has a more personal, family-oriented feel this year. Almaleh also discussed her personal connection to jewelry, particularly rings, calling her engagement and wedding rings her most prized possessions. She humorously reflected on her past three marriages, stating she would have avoided them if possible and learned from each experience.

Almaleh also shared a story about her husband, Dotan Stern, who surprised her with jewelry. After she browsed the Jewelry Exchange website and sent him pictures of items she liked, he took her to a branch to purchase them. Emmanuel's debut on set was supported by her mother's extensive experience in the modeling industry.

WallaCentre · Tel Aviv

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First: Walla · Sep 1

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