Politics · Full coverage
Haredi Authority Faces Backlash Over Paid Influencer Campaign for Tisha B'Av Recipes
How 3 Israeli newsrooms covered this story — translated into English and compared side by side.
67% center
Center 2Right 1
By איציק ברנדויין
First reported by Mako · Jul 21, 2026
What happened
The Haredi Authority in Israel's Prime Minister's Office funded a social media campaign paying influencers to share Tisha B'Av preparation videos, prompting public criticism over the use of funds.
- 01The Haredi Authority funded influencers for Tisha B'Av recipe and preparation videos.
- 02Elisheva Rozenblum posted a salmon recipe video linked to the authority.
- 03Several influencers, including Katrin Nimni, participated in the campaign.
- 04The authority paid thousands of shekels for these social media posts.
- 05Journalist Merav Sever criticized the spending priorities of the authority.
- 06Criticism focused on neglecting educational support for the Haredi community.
Summary translated & synthesized from the sources below by baba. Read each original for the full report.
Full coverage · 3 outlets
The same event, reported separately by each newsroom. Open a few to compare what each emphasizes — and what they leave out.
Related stories
PM's Office Reveals $12,000 Cost of Controversial Influencer Campaign5 days agoFormer PM Bennett Sparks Haredi Outrage Over 'Haredi State' Criticism Amid Tisha B'AvJul 22, 2026Israeli TV Host Guy Pines Criticizes Rising Trend of Tisha B'Av Fasting as HypocriticalJul 23, 2026Haredi Men Seeking Charity Face Public Rejection and Online Mockery in IsraelJul 21, 2026Prominent Hasidic Leaders Celebrate Milestones and Observe Tisha B'Av Across Israel and AbroadJul 27, 2026Haredi Donors Spark Outrage by Distributing Food Marked 'Death of Yaakov Fraber'Jul 27, 2026
