Sports · Full coverage
Toto Reports Record Revenue Despite Challenging World Cup Hours
How 2 Israeli newsrooms covered this story — translated into English and compared side by side.
100% center
Center 2
First reported by Mako · Jul 21, 2026
What happened
Toto achieved record revenues of about 700 million shekels during the 2026 World Cup, a 20% rise from the previous tournament, despite inconvenient match hours. The final match day alone brought in 34.4 million shekels, exceeding prior records.
- 01Toto's total sales reached approximately 700 million shekels during the 2026 World Cup.
- 02This represents nearly a 20% increase compared to the previous World Cup.
- 03The final match day generated 34.4 million shekels in revenue, a new record.
- 04The previous World Cup final day revenue was about 28 million shekels.
- 05Record revenues were achieved despite the challenging match hours due to time zones.
Summary translated & synthesized from the sources below by baba. Read each original for the full report.
Full coverage · 2 outlets
The same event, reported separately by each newsroom. Open a few to compare what each emphasizes — and what they leave out.
Related stories
Ticket Prices Surge as World Cup 2026 Becomes FIFA’s Most Profitable Tournament EverJun 11, 2026Israeli Toto Cup Teams Compete for Prize Money Ranging from 110,000 to 900,000 Shekels2 days agoFIFA World Cup 2026 Sets Revenue Records with Expanded Format and New Advertising StrategiesJul 16, 2026Low Attendance at Toto Cup Matches Highlights Fan Disparity Across Israeli Stadiums2 hours agoFIFA's 2026 World Cup Generates Historic $10 Billion Revenue BoostJul 17, 2026Record-Price World Cup Draws Israeli Fans and Ticket ScammersJun 13, 2026
