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Toto Reports Record Revenue Despite Challenging World Cup Hours

How 2 Israeli newsrooms covered this story — translated into English and compared side by side.

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First reported by Mako · 6 hours ago

What happened

Toto achieved record revenues of about 700 million shekels during the 2026 World Cup, a 20% rise from the previous tournament, despite inconvenient match hours. The final match day alone brought in 34.4 million shekels, exceeding prior records.

01Toto's total sales reached approximately 700 million shekels during the 2026 World Cup.
02This represents nearly a 20% increase compared to the previous World Cup.
03The final match day generated 34.4 million shekels in revenue, a new record.
04The previous World Cup final day revenue was about 28 million shekels.
05Record revenues were achieved despite the challenging match hours due to time zones.

Summary translated & synthesized from the sources below by baba. Read each original for the full report.

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Meir Bardugo