Culture · Full coverage
Reality Star Shelly Serbryanikov Lands First Major Campaign After Big Brother Exit
How 2 Israeli newsrooms covered this story — translated into English and compared side by side.
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First reported by N12 · Jun 24, 2026
What happened
Shelly Serbryanikov, newly eliminated from Big Brother, has landed her first major campaign. She will front the Israeli women’s sportswear brand Raven in a special Tu B'Av production.
- 01Shelly Serbryanikov, 22, landed her first major campaign after Big Brother.
- 02She will serve as the new face of Israeli sportswear brand Raven.
- 03The campaign is a women-led, blue-and-white production ahead of Tu B'Av.
- 04Her announcement follows a week of rumors involving boyfriend Omer Zipori.
Summary translated & synthesized from the sources below by baba. Read each original for the full report.
Full coverage · 2 outlets
The same event, reported separately by each newsroom. Open a few to compare what each emphasizes — and what they leave out.
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