Shelly Serberianikov, 22, has landed her first major advertising campaign less than a week after being voted out of "Big Brother." Mako Celebs reported on Wednesday, for the first time, that she will become the new face of the Israeli sports brand Raven, a long-established local label focused on women’s activewear.
The campaign, described as the first big one for the reality star, is being produced as a special high-profile shoot ahead of Tu B’Av. Raven says the brand is entirely Israeli, and the team behind it is made up only of women.
Serberianikov had also spent part of the week responding to unpleasant rumors about her boyfriend from the show, Omer Zipori. Now, she says she is excited to join the Raven family and represent its clothing.
"I’m really excited to join the Raven family and represent Raven’s amazing clothes, with crazy colors and cuts, especially since everything is made in Israel, which is not something to take for granted," she said. "I can’t wait already. I’m proud to be part of my new family."