Israeli AI Startups Revolutionize Marketing and Advertising with Innovative Solutions
Three Israeli startups are leveraging artificial intelligence to transform marketing and advertising for businesses and brands. Dappas, founded by Keren Yekulev-Tzur, addresses the challenge small businesses face in producing branded packaging like large chains. Launched about 18 months ago, Dappas offers an AI-powered platform that automates design and print file preparation, enabling clients to order customized cups, boxes, stickers, and bags quickly without minimum order requirements. The startup has raised approximately $3.5 million from angel investors and is preparing for a $10 million funding round. Operating from Tel Aviv with 11 employees, Dappas serves around 250 customers and is approaching $1 million in annual revenue. Yekulev-Tzur emphasizes the importance of building trust and brand recognition in this new market.
Velocity, founded by Tal Shemi, Amir Shaked, and Nimrod Zuta, focuses on AI-driven real-time analysis of consumer interactions to deliver highly personalized advertising. Unlike traditional ad platforms relying on browsing history, Velocity tailors ads based on users’ current intentions, enhancing relevance and engagement. Established in late 2025, the company has raised $27 million in seed funding led by NFX and Red Dot Capital Partners. With about 20 employees and R&D in Israel, Velocity targets global markets including the US, Korea, Japan, and the Philippines. The startup aims to become the leading platform outside of foundation AI models by connecting advertisers with users through deep intent matching, especially in gaming, e-commerce, and AI sectors.
Limy.AI, co-founded by Aviv Shmni and Ido Zbarsky, emerged from the recognition that AI agents like ChatGPT are reshaping consumer decision-making. Founded roughly 16 months ago, Limy.AI builds infrastructure that connects websites with AI agents to influence recommendations and brand visibility. The platform enables marketers to understand which AI agents recommend their products and why, shifting marketing strategies beyond traditional SEO to agent-focused engagement. Limy.AI has secured $10 million from US venture capital firms including Andreessen Horowitz, employs 35 people, and collaborates with about 200 brands such as L’Oréal, Ford, Samsung, American Express, Kia, and Skoda. The founders highlight the need for marketers to adapt to AI-driven consumer journeys where agents play a critical role.
Together, these startups illustrate how AI is reshaping marketing by automating production, personalizing advertising based on user intent, and integrating with AI recommendation agents. Their innovations reflect a broader shift in the industry toward AI-powered tools that enhance efficiency, relevance, and consumer trust in a rapidly evolving digital landscape.
