World Cup Specials Roll Out Across Israeli Chains

Several Israeli food and leisure brands are launching limited-time World Cup promotions, centered on shared snacking, spicy flavors and collectible tie-ins. The deals span pizza, burgers, Mexican food, desserts and venue-based viewing experiences, with most offerings available throughout the tournament or during the month of the matches.

Domino's is introducing “Double Dip” packs for 15 shekels, built around a two-step dipping format: first in familiar sauces, then in a crunchy dip of fried onion bits. The range includes a salty version with two sauce choices such as shifka aioli or honey mustard, and a sweet version with cookie or chocolate-puff crumbs plus two sweet sauces. The chain is also adding side items such as garlic sticks or sweet sticks for 29.9 shekels with a dip pack, jalapeño gouda bites, crispy cheddar rings, Portuguese pastel de nata and hot rolls with beef sausages.

Rapidos, part of BBB Group, is offering group-oriented World Cup trays for 319 shekels, including the “Mexico City” tray with nachos, three spicy Mexican tacos, three selected Mexican-style Rapidos items and three drinks, and the “This Is America” tray with taco burgers, three American-style Rapidos items, Buffalo wings, fries and three drinks. It also added chicken fajita tacos for 49 shekels for two and an American-style Rapidos with beef, plant-based cheese, pickles, grilled onions, lettuce and spicy barbecue aioli for 64 shekels. Burger King Israel launched limited-edition World Cup burgers, including Mexican, Canadian and Golden Nuggets versions, plus new potato balls and Looney Tunes kids meals. Mexicana and Tabasco are selling Crunchy Nachos x TABASCO Sauce for 35 to 42 shekels and a Tabasco chicken burrito for 62 shekels, while Papa John's is partnering with Disney and Pixar on three Toy Story 5 personal pizzas.

McDonald's is also joining the tournament with World Cup meals, collectible cups, special desserts and football-themed Squishmallows, and nine branches nationwide have been redesigned with entry tunnels, sound and lighting effects, and photo stations. In Tel Aviv, Lookout at SRF Park TLV is turning into a tournament viewing site with themed menus, cocktails, DJs during the knockout rounds, and discount offers at Lookout Rooftop Bar.