Hapoel Tel Aviv Extends Sponsorship and Travel Deal with Arkia Airlines for 2026/27 Season

Hapoel Tel Aviv and Arkia Airlines announced the renewal of their partnership for a third consecutive year ahead of the 2026/27 season. Under the new comprehensive agreement, Arkia will continue as the official airline for the club, transporting players and staff to EuroLeague and Winner League games aboard a dedicated red plane. The deal also includes sponsorship rights, with the Arkia logo featured on players' jerseys during Israeli league matches and on LED screens at home games both domestically and in EuroLeague competitions.

Arkia CEO Oz Berlovich expressed pride in maintaining the collaboration, highlighting the strong partnership built on trust, professionalism, and shared values over the past two years. He thanked Hapoel Tel Aviv CEO Tzahi Reichenstein for the close cooperation and wished the team success in the upcoming season in Israel and Europe.

Reichenstein reciprocated the sentiment, emphasizing the mutual trust and commitment between the club and Arkia. He noted the extension reflects their shared ambition to grow and achieve further success, promising to continue providing the best support for players, staff, and fans. He also thanked Arkia's management for their confidence and looked forward to a fruitful collaboration.