Kamari Retail Acquires 50% Stake in Zalman's, Plans Major Expansion
Translated & summarized from Bizportal by baba
The story in 5 lines · by baba
- Kamari Retail acquired a 50% stake in the Zalman's fast-food chain.
- The company plans to expand Zalman's from 12 to 40 branches.
- The acquisition aims to broaden the kosher brand's appeal to new audiences.
- Kamari Retail also operates numerous convenience stores and other franchises.
- The deal involves significant investment in infrastructure and branding.
Kamari Retail is expanding its fast-food operations by acquiring a 50% stake in the Israeli franchise and development rights for Zalman's, a kosher American street food chain. The deal, valued in the millions of shekels, aims to significantly grow the brand.
Zalman's, currently operating 12 branches, plans to double its footprint to 20 locations by the end of the year and eventually reach approximately 40 branches nationwide. This expansion includes investments in new stores, infrastructure development, branding, and product diversification. The chain, founded by Moshe Zalman Oliv, specializes in kosher American-style hot dogs, corned beef sandwiches, and other fast-food items, and has historically appealed to the ultra-Orthodox community.
The partnership intends to broaden Zalman's appeal to a wider audience. For Kamari Retail, this acquisition marks a strategic move into the food sector, complementing its existing businesses in convenience stores and retail. The group operates over 130 convenience stores under brands like Seven Express and Candyland, and manages more than 50 food, cafe, and retail franchises including Arcafe and Roladin.
Assaf Kamari, a co-owner of Kamari Retail, stated that Zalman's possesses a strong brand identity, excellent products, and significant potential to become a nationwide kosher fast-food chain. The goal is to preserve the brand's unique American experience and quality while introducing it to new customers across Israel. Kamari Retail is jointly owned by Assaf Kamari, Hodaya Group, and TONY Ziv and Yossi Mizrahi.
