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Economy05:25 · 58m ago

Pandora Opens First Israeli Concept Store in Petah Tikva

By מערכת ice
Translated & summarized from Ice by baba
The story · English

International jewelry brand Pandora has launched its first concept store in Israel, located at Ofer the Grand Canyon mall in Petah Tikva. The new store represents an investment of approximately 1 million shekels and adheres to Pandora's latest international design standards, covering about 70 square meters. A key feature of the store is a personal engraving station, allowing customers to customize jewelry with messages, names, or dedications.

The launch was managed by City Time Israel, the official importer and distributor of Pandora in the country. Naomi Siman-Tov, CEO of Ofer the Grand Canyon, stated that the new store contributes to the mall's evolving brand mix and enhances the customer experience. Yoni Katan, VP of Business Development at City Time, emphasized the commitment to providing customers with an advanced and exciting shopping experience, highlighted by the international standard design and engraving technology.

The mall has also recently hosted pop-up shops for two Israeli brands. Boujee, a handbag brand owned by designer Hila Buzaglo, opened its first physical store after previously operating online and exhibiting in Paris. Additionally, the modest fashion retailer "Shira Hadasha" opened a six-month pop-up, marking its entry into the mall environment. "Shira Hadasha" currently operates nine street stores and offers weekly updated modest fashion collections.

Ofer the Grand Canyon mall, part of the Ofer Malls group, spans approximately 40,000 square meters and attracts over 25,000 visitors daily. It hosts around 220 stores from leading international and local brands.

Read the original at Ice

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