80 Religious Businesswomen Tour New Lod Residential Project
In a unique event marking the new year, the "Tzemach Marman Azrieli" group hosted a sector-specific networking meeting called "The Skirt Club" at their "Mitzpe Rina" project in Lod. The event, organized by journalist and entrepreneur Miri Ben David Levi, was designed to introduce over 80 businesswomen and leading figures from the religious community to the development, which is specifically targeted at the religious sector.
The "Mitzpe Rina" project, located in central Lod near the city's religious core, offers apartments ranging from three to six rooms, as well as penthouses. The event transformed a large hall in Building A into a conference space, featuring a lecture by Ben David Levi on mental annual business planning and a performance by singer Rivka Cohen.
Ronit Cohen, Deputy CEO of Marketing and Sales for Tzemach Marman Azrieli, stated that hosting "The Skirt Club" was more than just a business gathering. She emphasized its role in connecting people, businesses, and different worlds, aligning with the company's vision of creating complete living environments that foster community and high quality of life, not just buildings and apartments.
Notable attendees included social media influencer Eti Angel, children's star Avia Har Noy, and Elad Mayor's advisor on women's affairs Yael Saad, along with several other prominent women. Representatives from Ashdir, the project's advertising agency, and various executives from Tzemach Marman Azrieli were also present, including CEO Eli Etzion and project managers.