BookTok Trend Shifts in Israel, Bestseller List Sees New Entries
Translated & summarized from Israel Hayom by baba
The story in 5 lines · by baba
- Israeli BookTok is expanding beyond romance to include diverse literary genres.
- Avinatan Or's "From the Earth" is the new number one bestseller.
- David Grossman's "Words, Where Are You?" dropped to second place.
- Books by hostage survivors Omer Sham Tov and Avinatan Or are prominent.
- New entries include "The Mistakes" and "Kidnapped."
The Israeli book market is experiencing a shift on TikTok, with the platform, previously dominated by romance novels, now featuring a wider range of genres. Content creators are increasingly discussing prose, thrillers, fantasy, and non-fiction, alongside romance, indicating a growing diversity in literary discussions on the platform. This trend mirrors a similar evolution observed internationally, where "BookTok" has become a space for in-depth literary analysis across all genres.
The latest bestseller list from Israel Hayom, based on data from Steimatzky, Tzomet Sfarim, and Hebrew websites for the week of September 21-27, reflects this changing landscape. "From the Earth," by hostage survivor Avinatan Or, has climbed to the top spot. David Grossman's "Words, Where Are You?" has fallen to second place after holding the number one position for six weeks.
Other notable entries include Omer Sham Tov's "Meeting Myself in Hell," another book by a hostage survivor, which rose to third place. Eshkol Nevo's "The Longest Night" is at number four, followed by "Aisha" by Ziv Avod and Eli-Ha Cohen at number five. Alex Michaelides' "The Silent Patient" is at number six, with Harlan Coben and Reese Witherspoon's "The First Book by Witherspoon" at number seven. Noa Yadlin's "The Mistakes" and Eli Sharabi's "Kidnapped" are new entries at eighth and ninth place, respectively. "The Watchers" by Edna Maziya returns to the list at number ten.
Read the original at Israel Hayom