Israelis Rethink Post-Army Travel: Vietnam, Japan Gain Popularity
The traditional post-army "big trip" for Israelis is evolving, with new destinations like Vietnam and Japan gaining prominence alongside established favorites like India and Thailand. Google search data reveals a significant surge in interest for Vietnam, with flight searches increasing by 160% in the past year, returning to pre-October 7 levels. This shift is supported by expanded flight options, as Arkia already operates a direct route to Hanoi and plans to launch one to Ho Chi Minh City in October 2026. El Al is also set to enter the market with three weekly flights to Hanoi starting October 24.
Japan, once considered a distant and expensive dream trip, is becoming more accessible due to the weakening yen, making it more affordable for foreign tourists. Despite being pricier than other Asian destinations, Japan is attracting travelers seeking a different experience from the classic backpacking routes. Its integration into broader Asian itineraries, allowing combinations with Vietnam, Thailand, or South Korea, further enhances its appeal.
Vietnam is emerging as a major hub, driven by increased direct flights and its affordability. The country offers a mix of cities, beaches, nature, and nightlife, with the Ha Giang Loop motorcycle route becoming a popular search term among Israelis. Thailand remains a central destination, topping summer travel lists and serving as a convenient base for exploring other Southeast Asian countries.
Classic destinations like India and Nepal continue to attract travelers seeking extended, budget-friendly trips. India offers a low-cost travel experience with daily expenses around $20-$40, while Nepal is slightly more expensive, especially for trekking. In South America, Colombia has become more accessible for Israelis with the reintroduction of a visa-free travel agreement, allowing stays of up to 90 days.
The "big trip" is becoming more diverse, with travelers increasingly opting for multi-country itineraries that combine different experiences. While budget destinations like India and Vietnam remain popular for long-term travel, Japan is being incorporated for shorter, distinct experiences within longer trips. The overall trend indicates a more varied and potentially more complex travel planning landscape for young Israelis.
