Israeli Tech Firm Monday.com Deploys AI Tools for Disaster Relief
An Israeli tech company, Monday.com, has deployed its workflow management and AI technologies to aid in disaster relief efforts following recent earthquakes in Venezuela and Colombia. The company's Emergency Response Team arrived weeks after a June earthquake devastated parts of Venezuela, causing thousands of deaths and displacing tens of thousands. Six weeks later, on August 10, a powerful earthquake struck Colombia, killing over 300 people.
Miriam Cooperman, head of the Monday.com Foundation's Emergency Response Team, explained that the team first assesses the challenges faced by local authorities and rescue workers before offering solutions. The Monday.com Foundation, established in 2021 and registered in Israel as a public benefit company in 2024, aims to leverage the company's platforms, which are used by over 250,000 clients globally, with headquarters in Tel Aviv and New York.
Rescue operations are often hampered by fragmented information, with data shared via various means like WhatsApp, email, or paper, delaying critical updates. In Venezuela, the Monday.com team collaborated with the Red Cross and the humanitarian organization CADENA to establish a unified information center during the initial search for survivors. The Red Cross provided medical aid and water to thousands and mobilized over 1,500 volunteers.
Company employee Samuel Dukoff created a digital map for volunteer check-ins and updated supply data, alongside AI-powered dashboards. He noted working in a Jewish complex in Caracas during the relief efforts, emphasizing the life-or-death urgency. Following the Colombian earthquake, a team representative arrived within 72 hours, establishing digital tools for rescuers, an international fundraising system, an electronic form for field doctors, and a call center for psychological support.
The Venezuelan Red Cross stated that Monday.com "changed the structure of our work." Cooperman stressed the team's independence from official Israeli delegations, noting no issues arising from their Israeli citizenship. She added, "Local organizations know best what they need."
