Food Influencer Slams Haaretz Critic for 'Nauseating Hypocrisy'
A heated online debate erupted after a Haaretz opinion piece by Nissan Shor criticized food influencers, labeling them "grotesque garbage dumps" and "gastronomic vandals" lacking exceptional talent. Media personality and content creator Nadav Bernstein fiercely retaliated, accusing the newspaper of hypocrisy and seeking clicks.
Bernstein expressed feeling "nauseated" by the article, suggesting it stemmed from the frustration of older food critics who resent the influence and success of modern content creators. He proposed an alternative headline for Haaretz: "Food influencers have become the new opinion leaders, no wonder we're addicted to them."
Bernstein defended several influencers mentioned, including Liran Rosen and Amit Trapeznik, and highlighted Gil Harel, who shares diabetes-friendly content. Rosen herself criticized Shor's piece, emphasizing the "endless work, research, travel, and personal expense" involved in content creation and urging against underestimating the audience.
Food blogger Gal Zahavi also joined the discussion, stating that "the opposite of encouragement is jealousy." Bernstein concluded his remarks by referencing Shor's admission of sounding "self-righteous and preachy," quipping that at least he has self-awareness.
