Sarrit Haddad's New Album Celebrates Career and Personal Journey
Israeli pop superstar Sarrit Haddad has released her 21st studio album, "Shirat Chay" (Song of My Life), dedicated to her middle daughter, Shira. The album features 10 songs, with Haddad referencing herself in the third person in three tracks, a testament to her confidence and commanding presence in the Israeli music scene.
Haddad is set to celebrate 31 years in her "crazy career" with two sold-out concerts at Park Hayarkon in Tel Aviv on September 16 and 17, shortly before her 48th birthday. The article highlights her transformative impact on Israeli music, elevating "Mizrahi" (Eastern-influenced) music to mainstream pop and influencing subsequent generations of artists.
The album's lyrics touch upon themes of her journey from a shy girl in Hadera to a national icon, acknowledging her fans' support. It also delves into her personal evolution, including her public coming out and significant financial success. Despite her fame, Haddad maintains a persona of relatability, singing about being a "simple woman" while also referencing luxury purchases and her status as "one in a million."
The piece also touches on past controversies, including a 2001 conviction for insulting a public official and a 2022 incident involving a traffic accident and verbal abuse towards a witness. Haddad has largely maintained political neutrality throughout her career, notably dedicating a song to Benjamin Netanyahu in 2012 while also singing a song with lyrics by Shimon Peres in the same year.
The album was created exclusively with male collaborators, including musicians like Amir Dadon and Pa'ar Tasi. Haddad co-wrote and co-composed all the songs and directed the music video for "Ella," which has garnered significant views on YouTube. The article concludes by noting that despite her immense success and the adoration she receives, Haddad has sometimes appeared detached, suggesting her upcoming concerts might be a moment for her to finally feel the magnitude of her achievements.