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Live Terminal
Tech · Full coverage

Israeli Sports Tech Firm Marki Raises $6.5 Million to Expand AI Decision Engine

How 2 Israeli newsrooms covered this story — translated into English and compared side by side.

Israeli Sports Tech Firm Marki Raises $6.5 Million to Expand AI Decision Engine
100% center
Center 2

First reported by Mako · Jul 30, 2026

What happened

Israeli sports technology company Marki raised $6.5 million to advance its AI-based decision engine for professional sports clubs. The funding will support R&D, strategic hires, and international expansion. Marki works with over 20 global clubs, including Premier League and NBA teams, aiming to enhance data-driven sports management.

  • 01Marki raised $6.5 million led by Axel Springer SE and Welltech Ventures to boost AI development.
  • 02The company supports over 20 global sports clubs, including Premier League, Serie A, MLS, and Israeli teams.
  • 03Marki is expanding from soccer to basketball with NBA and EuroLeague partnerships.
  • 04Funds will enable hiring in AI, engineering, and data science and open US and UK offices.
  • 05CEO Dean Bracha noted clubs use only 4-15% of their available data due to resource limits.
  • 06Welltech Ventures sees Marki as a key AI intelligence layer for sports decision-making.

Summary translated & synthesized from the sources below by baba. Read each original for the full report.

In this story
People
OrganizationsMarki, Axel Springer SE, Welltech Ventures, APEX Capital, AnD Ventures, 97212 Ventures, JCP, NBA
PlacesIsrael, United States, United Kingdom

Full coverage · 2 outlets

The same event, reported separately by each newsroom. Open a few to compare what each emphasizes — and what they leave out.

MakoCenter · HebrewJul 30, 2026
Israeli Sports Tech Firm Marki Raises $6.5 Million to Expand AI Decision Engine
N12Center · HebrewJul 30, 2026
Israeli Sports Tech Firm Marki Raises $6.5 Million to Expand AI Decision Engine

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