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Netanyahu Campaign Adds Commentator Yaakov Bardugo to Inner Circle

Translated & summarized from Ynet by baba

CenterNeutral tone

Hebrew · Sole source

Originalאחרי שנעלם מהרדאר: ברדוגו מצטרף לקמפיין של נתניהו | אלו יתר חברי הכוורת

The story in 5 lines · by baba

  • Commentator Yaakov Bardugo joins PM Netanyahu's campaign team.
  • Bardugo was recently placed on the Likud Knesset list.
  • His role involves strategy and base mobilization.
  • He had been largely absent from media appearances.
  • The campaign team includes several other key figures.

Commentator Yaakov Bardugo, who has been largely absent from public view since being placed on the Likud party's Knesset list, has officially joined Prime Minister Benjamin Netanyahu's campaign team. Bardugo, considered close to Netanyahu, will assist in the final weeks before the upcoming elections.

The Prime Minister's campaign team typically consists of a small group of his closest confidants who manage strategy and handle sensitive materials like internal polls and base sentiment analysis. The current team includes campaign manager Zvika Brot, Mayor of Bat Yam, along with Yonatan Uriach and Guy Levi for strategy, Topaz Lok for social media, Neta Mulcho as spokesperson, Eyal Herzog for technology, and Avi Gross and Naveh Pinchas for production.

Bardugo's inclusion on the Likud list, at the 11th spot, had previously generated internal opposition. Following this, he largely disappeared from the media, giving only one interview to his former employer, Channel 14, and refraining from public advocacy efforts, unlike other Likud MKs such as Moshe Saada, Amichai Chikli, Almog Cohen, and Amir Ohana.

This period of reduced public visibility was reportedly a mutual decision to avoid controversy. Several other MKs who were previously prominent in media appearances have also significantly reduced their public profiles recently.

Bardugo's new role involves energizing the party base in the crucial final 25 days before the election, immediately after the holidays, and contributing to the final strategy formulation.

Read the original at Ynet
YnetCentre · Rishon LeZion

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