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Culture10:37 · 1h ago

Bar Refaeli Stars in Revealing New Femina Lingerie Campaign

By מערכת ice
Translated & summarized from Ice by baba
The story · English

International supermodel Bar Refaeli is entering her fifth consecutive year as the face of the lingerie brand Femina, solidifying her position as the brand's leading ambassador. Refaeli recently completed a photoshoot for the brand's Fall-Winter 2026-27 "Midnight Muse" campaign.

The new collection, featuring Refaeli, emphasizes contrasting textures and rich fabrics, blending shiny satin, soft velvet, unique lace, and snake-print designs. The pieces are designed to offer a sensual and luxurious look while prioritizing comfort and body-flattering cuts. The color palette ranges from deep winter shades like espresso, black, and "Blue Mist" to warmer tones such as ivory, Sahara, and dusty rose.

The campaign is set to launch soon, coinciding with the release of the collection in stores and online. Refaeli is also expanding her business ventures beyond her modeling career. Her med-tech and cosmetics company, FACTOR X, has officially launched. Following a successful pre-seed funding round, the company is currently raising a seed round to further its development. The venture is backed by a founding team combining scientific innovation, longevity medicine, and global business expertise, including Refaeli, Dr. Inbal Gat, Dr. Shira Orr, and entrepreneur Eran Orr.

Read the original at Ice
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