By חדשות סרוגים
Politics13:45 · 1h ago
Netanyahu Launches 'Bee-Bee' Branded Merchandise in New Election Video
SrugimReligious-right
Translated & summarized from Srugim by baba
The story · English
Prime Minister Benjamin Netanyahu and the Likud party have released a new election video featuring party members wearing branded clothing, hats, and bracelets. The merchandise prominently displays a print of two bees, a play on Netanyahu's nickname 'Bibi' and the English word for bees.
The video appears to be a humorous attempt to create a distinct brand identity, potentially drawing inspiration from former US President Donald Trump's 'MAGA' hats, which became a successful merchandise line that funded his campaigns. The Likud's 'Bee-Bee' branding aims to establish a similar commercial presence for their election efforts.