Stylist Or Luzon Moves On to New Artist After Omir Adam Split
Stylist and businesswoman Or Luzon is embarking on the next phase of her career, signing on to work with singer Matan Hassan. This move comes just days after Luzon announced the end of her long-standing professional relationship with Israeli pop star Omir Adam.
The new collaboration between Luzon and Hassan, who was formerly known as "M the Undercover Soldier" and is considered a rising star in Israeli music, was first revealed when Hassan attended a performance by singer Ben Tzur, sporting an outfit styled by Luzon.
The professional separation between Luzon and Adam followed a widely discussed controversy in the entertainment industry. Luzon, who had been Adam's stylist since 2015 and was considered a close confidante, was reportedly not invited to his wedding to Sasha Israelovitch in Portofino, with speculation citing concerns over potential leaks. Shortly thereafter, Luzon announced the termination of her role with Adam, concluding nearly a decade of close professional and personal association.
Luzon has established herself as an independent force in the industry, having previously styled celebrities like Bar Refaeli and Odia, and developed successful brands and collections. She is now choosing to focus her efforts on her work with Hassan.
Hassan, 27, gained significant public attention in late 2023 following a viral video from his military service. Since then, he has released numerous hit songs, performed at the Independence Day torch-lighting ceremony, and publicly revealed his identity.
