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Instagram Launches Paid 'Instagram Plus' Service with Anonymous Story Viewing and More

How 2 Israeli newsrooms covered this story — translated into English and compared side by side.

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First reported by N12 · 1 hour ago

What happened

Instagram launched Instagram Plus, a $4 monthly premium subscription offering features like anonymous Story viewing, Story prioritization, and enhanced content controls. The new service has drawn both praise and criticism, with some condemning it for enabling stalking behavior. The free Instagram app remains unchanged for all other users.

01Instagram launched Instagram Plus, a $4 monthly premium subscription with exclusive features.
02Premium users can anonymously preview others' Stories without appearing in viewers lists.
03Story Spotlight prioritizes users' Stories to appear first for followers for 48 hours.
04Subscribers gain advanced controls like multiple audience lists and custom profile fonts.
05The service allows sending large colorful reactions and pinning up to six posts on profiles.
06Instagram Plus has sparked controversy, with critics accusing it of encouraging stalking behavior.

Summary translated & synthesized from the sources below by baba. Read each original for the full report.

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