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Apple Raises Subscription Prices in Israel Amid Rising Licensing Costs

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דווח לראשונה בNow 14 · Jul 19, 2026

מה קרה

Apple has raised subscription prices for Apple Music and Apple One in Israel due to increased licensing costs, marking the first music service price hike since 2022. The adjustments affect all plans and follow recent hardware price increases linked to supply chain pressures from AI demand. Apple remains a market leader despite these changes.

01Apple raises Apple Music and Apple One subscription prices in Israel for the first time since 2022.
02Individual Apple Music plan increased from 21.90 to 23.90 shekels per month.
03Family plan price rose from 33.90 to 39.90 shekels monthly; student plan updated to 12.90 shekels.
04Price hikes attributed to higher licensing fees paid to record labels and creators.
05Recent hardware price increases linked to AI-driven demand for memory and storage components.
06Apple remains the world's most valuable company amid investor optimism despite price increases.

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