Price Gap of Over 100 Shekels Found in Friday Grocery Shopping Across Israeli Chains

A recent price comparison of grocery baskets for Friday meals across various Israeli supermarket chains revealed significant cost differences, with some families potentially saving hundreds of shekels monthly by choosing where to shop. The study, conducted via the Pricez price comparison website, examined a basket including meat, vegetables, fruits, drinks, and basic staples. The cheapest basket was found at Osher Ad, costing 838.20 shekels, while the most expensive was at Netiv HaChesed, priced at 957.30 shekels, marking a 119.10 shekel or 14.2% difference for the same items.

Notable price disparities were found in individual products such as kiwi, which was sold at 19.90 shekels per kilogram at Neto Hisachon but reached 30.90 shekels per kilogram at Bar Kol Tov and Netiv HaChesed, a 55.3% price difference. Similarly, red grape juice from Carmel wineries was priced at 17.50 shekels at Osher Ad versus 19.90 shekels elsewhere, a 13.7% difference. Freeze-dried instant coffee also showed a 16.7% price gap, costing 29.90 shekels at Osher Ad and 34.90 shekels at other chains.

The report emphasizes that while individual product price differences may seem minor, they accumulate significantly when purchasing a full basket of goods. Families shopping weekly could save substantial amounts by selecting the most cost-effective supermarket. Shoppers are advised not to rely solely on shelf promotions but to compare total basket prices, as discounts and prices vary by store location and day. Checking updated prices before shopping is recommended to maximize savings.