Rami Levy's Popular Electric Car Line Sees 10% Price Increase After Strong Demand

Rami Levy's retail chain has raised the price of its popular electric family car by 10 percent, from 100,000 to 110,000 shekels, following strong consumer demand. The vehicles, imported by DeLoom Motors and sold through Rami Levy's network, were initially launched about two months ago with a limited run of 100 units priced at 100,000 shekels each. The initial offering quickly sold out, causing the company's website to crash due to high traffic. The model in question is the BAIC EU5, an established Chinese electric sedan equipped with only two airbags. Rami Levy's official price for the car is 135,000 shekels, but the promotional price was set lower to attract buyers.

The collaboration between DeLoom Motors and Rami Levy Stock has been described as unprecedented and transformative for the Israeli car market. The partnership has generated exceptional sales volumes and demonstrated the public's strong appetite for affordable, diverse, and easy-to-purchase vehicles. Alongside the BAIC EU5, luxury electric models from ARCFOX (Alpha T and Alpha S) were also offered at special prices, with the first 100 units selling out within days.

Due to the phenomenal success and high demand, the two companies plan to continue expanding their offerings with more accessible models and maintain a simple and transparent purchasing process. This innovative retail approach highlights the potential of combining leading retail chains with the automotive market to meet evolving Israeli consumer needs.