Social Media Star Sivan Toledano Joins Midrasha for Spiritual Growth in Elul
Sivan Toledano, a social media influencer known for sharing her journey back to religious observance, has decided to enter a midrasha (Jewish study program) in honor of the month of Elul. She announced the decision on her Instagram account, explaining that changing her daily routine was challenging as she had to give up her personal space and accustomed living conditions to live communally with other women. Toledano expressed deep gratitude for the opportunity to immerse herself in holiness during the month of repentance and mercy, calling it a "true devotion."
She described her move to the midrasha as part of a larger personal transformation aimed at becoming the person she aspires to be and building a future home. She shared a meaningful insight from Rabbi Reich during one of the classes, emphasizing the concept of "bending the material for the sake of the spirit" rather than breaking it, which resonated with her decision to adapt her lifestyle rather than completely abandon her habits.
Originally from the United States, Toledano has gained hundreds of thousands of views on her videos that include kosher restaurant recommendations, Shabbat cooking, and modest fashion tips. Her parents, Itzik and Liat Toledano, are founders and managers of BH Group, a major private real estate development company in South Florida specializing in luxury projects. Her public sharing of her spiritual journey continues to inspire many followers during this significant month in the Jewish calendar.