26-Year-Old Financial Planner Advocates Holistic Investment Strategies and Education Reform
Noam Ashed, a 26-year-old financial planner from Haifa, has built a career in finance and investment education, driven by her early frustration with the lack of financial literacy in schools. After receiving her first paycheck as a high school acrobatics coach, she realized the importance of understanding money management, which motivated her to develop a financial education program for schools, although it was not adopted at the time.
Following her military service, Ashed pursued a bachelor's degree in economics and business administration and a master's degree in business administration at Ruppin Academic Center. She simultaneously worked at investment houses and began lecturing on finance and investments. Today, she co-leads a project at Ruppin connecting students with practical financial experience. Her specialty is holistic financial planning, which involves comprehensive management of all financial assets, including pension funds, liquid assets, alternative investments, and real estate, tailored to different time horizons.
Ashed emphasizes the importance of understanding compound interest, risk management, and tax implications in investment decisions. She holds dual licenses as an investment marketer and pension consultant and founded her own financial planning business to address gaps she identified from her youth. She also lectures widely to make financial knowledge accessible and practical for young people and other audiences.
Her key investment lesson is that "time in the market beats market timing," highlighting patience through market fluctuations. She prefers investing through investment houses rather than banks and currently avoids cryptocurrencies due to lack of regulation and tangible backing. Ashed recommends diversifying portfolios with both Israeli stocks like Teva Pharmaceuticals, which is undergoing a turnaround, and global tech leaders such as Mobileye, which is positioned as a strong competitor in autonomous driving technology. She notes that leadership changes at Mobileye will be critical to realizing its growth potential.
Ashed continues to learn about new companies, market psychology, and financial trends, underscoring the ongoing nature of education in finance. She refrains from disclosing exact returns but confirms significant portfolio growth over time. Her story reflects a commitment to improving financial literacy and empowering investors through education and strategic planning.
