Economy03:58 · 1h ago

Israeli Plant-Based Chunk Foods Expands Into Major US Grocery Chains

YnetCenter
Translated & summarized from Ynet by baba
The story · English

Israeli company Chunk Foods, specializing in plant-based whole cuts using natural fermentation technology, has successfully entered three major US grocery chains. These include Whole Foods Market, owned by Amazon since 2017 with around 500 stores, Sprouts Farmers Market with over 480 locations across 25 states, and Texas-based HEB, a private retail giant with more than 435 stores and a nearly legendary status in a state known for its meat culture.

Chunk Foods produces whole plant-based cuts from fermented soy and wheat proteins, combining ancient fermentation techniques with cutting-edge alternative protein technology. Unlike many competitors relying on intensive processing and long ingredient lists, Chunk’s products feature short ingredient lists without preservatives or artificial additives, offering health benefits associated with fermented foods.

Founder and CEO Amos Golan expressed pride in the company’s progress, noting the significance of breaking into influential US retail chains after already supplying restaurants, hotels, NBA teams, and thousands of US outlets. He emphasized the shift in consumer demand toward clean, protein-rich foods and Chunk’s approach to creating exciting whole cuts rather than just plant-based burgers.

Chunk Foods’ products are currently served in hundreds of US restaurants, including over 50 traditional steakhouses, and in more than 100 dining venues in Israel, such as the Hudson steakhouse. Their retail presence in Israel includes major chains like Victory, Rami Levy, Carrefour, Tiv Taam, and Keshet Taam.

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