Plarium Launches ‘RAID: Alice’s Adventure’ Crossover in RAID: Shadow Legends

Plarium, a global leader in developing F2P games for mobile and PC with more than 500 million registered players worldwide, announced today, Wednesday, January 8, a reimagining of Lewis Carroll’s magical world from “Alice’s Adventures in Wonderland” in its popular RPG, RAID: Shadow Legends. The special project, “RAID: Alice’s Adventure,” will run for three months and introduce five new characters: Alice, the Mad Hatter, the Cheshire Cat, the Queen of Hearts and the Prince of Hearts. In addition, the international project will include a new, time-limited dungeon in which players battle the Queen of Hearts, available only until March 5, 2025.

The PvE experience follows Alice on her journey after the Queen of Hearts. The journey takes her through the wild Durrham Forest in the kingdom of Teleria. After capturing a curious White Rabbit, Alice discovers a world that is magical on one hand and threatening on the other, as she meets the Cheshire Cat, who warns her of the approaching danger posed by the Queen of Hearts. Alice, drawn into the mysterious world, finds herself joining forces with the Cheshire Cat and the Prince of Hearts in order to bring the Queen of Hearts and the Mad Hatter to justice.

“We are excited to present our unique version of the magical world of ‘Alice’s Adventures.’ In developing the new narrative, we managed to preserve the charm of the original story, which continues to influence the modern entertainment world,” said Meir Deutsch, Plarium’s vice president of marketing. “Every detail, from the 30-stage dungeon to the intricate character designs, was shaped as an original experience that honors the source material and fits harmoniously with RAID’s dark and distinctive atmosphere.”

The new characters can be obtained in the following ways: Alice is available for free as part of a 14-day loyalty program. Each day, players receive valuable gifts upon logging into the game, with Alice given for free on the seventh day, until April 10, 2025. The Mad Hatter is available through a special event for both new and existing players until January 23, 2025. The Cheshire Cat, the Queen of Hearts and the Prince of Hearts are available through Shards during the campaign.

The event launch is accompanied by a cinematic trailer describing “RAID: Alice’s Adventure” in which, while falling down the rabbit hole, Alice finds herself in a cursed world, trapped in an endless loop of life and death, as each failure gives her new knowledge, powers and tools that lead her to something completely new. This reflects RAID’s progression mechanics, in which every failure is an opportunity for growth.

“Alice’s adventure introduces a bold new chapter in RAID’s narrative, unlike anything we have done before, while combining Lewis Carroll’s timeless characters with our unique gameplay abilities,” said Matt Weisberg, Plarium’s head of creative and marketing. “Our creative team met the challenge of reworking Alice’s story within the kingdom of Teleria, creating a stunning visual expansion of Durrham Forest, character designs that pay tribute to Carroll’s work, and combining them with RAID’s strengths. This campaign reflects Plarium’s shared vision and creativity and our ability to push the boundaries of storytelling.”