Two French-born new immigrants to Israel, businesspeople Marc Lugasi and Paul Nachsh, have invested NIS 30 million in the Abraham Group. The round was led through their company, MP Private Partners Ltd, a private investment firm focused on direct investments in real estate, brokerage, tourism, sports facilities and hotels.
The new capital will help reopen Abraham Jerusalem and build a new complex at the Dead Sea, next to Isrotel’s new hotel. Abraham had previously bought the land, but construction plans were not carried out because of the war. The money will also support operations in Tel Aviv and Eilat, expand the Abraham Tours travel arm, and deepen the brand’s global presence in international markets such as the Philippines, where the group previously acquired an accommodation site.
Abraham Group CEO Gilad Shaulov said the deal came after a long and difficult period in which the company kept advancing its business despite war damage and defending its values. He called the agreement a historic milestone for the group. Shaulov added that recent industry numbers are not easy, so the decision by Lugasi and Nachsh to invest now shows they are true partners in the company’s vision and DNA.
Lugasi and Nachsh said they were deeply impressed by the brand’s resilience, its ability to execute innovative moves, and the management quality of its leadership. They said they believe Abraham has everything needed to preserve and strengthen its leadership position in Israel while expanding abroad, and added that they have full confidence in Israel’s future and the strength of the local economy. The report was first published on June 24, 2026, at 00:00.
